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In 1887, a toothbrush factory was founded in Tringen, Switzerland, which today is known as the TRISA Holding.
Adhering to the strictest quality criteria (Integrated Management System ISO 9001 –ISO 13485 –ISO 14001 –OHSAS 18001 –BRC), cooperation with practicing dentists and leading universities, make TRISA a world leader in the production of products for oral hygiene, hair care and the body.
TRISA AG, based in Triengen/Lucerne is a leading global supplier of products in the oral care, hair care and beauty care sectors.
TRISA Ltd. is the Bulgarian-Swiss company and is the only subsidiary company outside Switzerland, part of the TRISA holding. With over 25 years of presence on the Bulgarian market, it specializes in the production of toothbrushes and the distribution of oral hygiene products, as well as hair care products and electrical appliances under the TRISA brand.
TRISA Bulgaria is the exclusive representative and importer for the Bulgarian market of the high-quality Swiss brand Victorinox, specialized in the production of pocket knives, kitchen accessories, travel accessories, perfumes and accessories, as well as the Dutch brand FruitFunk, specialized in the production of children's fruits vegan desserts, without added sugar and ingredients of unknown origin.
Mission, vision and values
We at TRISA Bulgaria believe in our successful future, which we create day after day.
The mission of TRISA Bulgaria is to care for a beautiful and healthy smile. TRISA is a pioneer in the field of oral hygiene. TRISA products ensure health and happiness.
The vision of TRISA Bulgaria is to provide consumers with high-quality oral hygiene care products. The unceasing desire to develop and seek new opportunities is the basis.
Trust is our core value, but it cannot simply be voted. It must be earned through action - day after day.
HistoryFind out more about TRISA's past
When all started
In 1887, a toothbrush factory was founded in Tringen, Switzerland, which today is known as the TRISA holding.
Official distribution of Victorinox for Bulgaria
Ever since its establishment in 1996, TRISA Bulgaria became the official and exclusive distributor of the Swiss brand Victorinox for the territory of the country.
TRISA Bulgaria GmbH is founded.
On March 1, 1996, TRISA Bulgaria was established - the Bulgarian-Swiss company and the only subsidiary company outside the territory of Switzerland.
In 2015, an administrative-production and warehouse base opened in the village of Elin Pelin station. It is located on its own land of 27 acres.
FruitFunk on the Bulgarian market
In 2020, the company became the official distributor of the Dutch fruit snack brand FruitFunk.
TRISA Bulgaria has built an excellent distribution network both in Bulgaria and Serbia and skillfully manages the distribution of its products.
The products of the company's portfolio can be found in the large commercial chains of modern trade, the sites of traditional trade, the pharmacy channel, the drugstore channel and the oil channel.
Consolidation of logistics for Bulgaria and Eastern Europe is part of the philosophy of Triza OOD.
The company's logistics center has a class A investor certificate.
TRISA is the exclusive distributor and importer of the high quality Victorinox Swiss Army knives, as well as the new range of Victorinox products - travel bags, backpacks, wallets and travel accessories, perfumes and bath cosmetics. With their high quality, versatility and excellent design, these knives continue the tradition that began back in 1884.
Made from premium stainless steel and lifetime warranty against any defects. Every one of the items gives the opportunity to stamp a company logo, and the choice of over 300 different models makes Victorinox brand knives a wonderful gift for partners and friends.
TRISA Bulgaria owns an administrative, production and warehouse base in the village of Gara Elin Pelin on a total territory of 27 acres. It develops production activity of oral hygiene products for the whole of Europe. The production center has an Integrated Management System ISO 9001 – ISO 13485 – ISO 14001 – OHSAS 18001 – BRC quality certificate.